The Business of Training and Coaching was published in 2014 by Human Kinetics and DSW Fitness as part of a self-study course that provides personal trainers and athletic coaches with the tools they need to build a successful business. The book describes specific steps you can take to create a personal brand, develop a business plan with multiple revenue streams, create a marketing strategy, effectively price your services and more.
Developing Training Plans for Cyclists and Triathletes was published in 2011 by DSWFitness as part of a self-study course that provides cycling, triathlon and fitness coaches with continuing education credits. The book outlines the four principles of training program development, discusses heart rate training zones, and provides a five-step training plan development model that is applied to seven case studies.
Training and Coaching the Competitive Cyclist was published in 2010 by DSWFitness as part of a self-study course that provides cycling, triathlon and fitness coaches with continuing education credits. The book is geared toward coaches who want to learn how to guide and improve cycling performance in athletes. It will provide you with all the information you need to help your clients maximize their cycling potential. Specifically, as a result of this book and course, you will be able to describe the roles and skills of a cycling coach, explain the 5 major cycling disciplines, describe the cycling licensure and cycling coach certification processes, help cyclists make effective equipment decisions, evaluate cycling fitness, use 21 cycling workouts to develop periodized training programs and much more.